About Me

Most marketers specialize. I stacked.

I got into marketing through the back door. Design first, then photography, then I taught myself to code, ran a small agency as a teenager, that one didn’t work out, but it was worth more than any course I could have taken.
Every skill just stacked. Which is probably why I can’t watch something break and wait for someone else to fix it.
Six years in, I’ve worked across real estate, financial services, and e-commerce driven and $10M+ in attributed revenue doing exactly that.

Metrics

$10M+

Attributed revenue across all roles

77x

ROAS on $21K in paid media spend

A$9

CPL with 66% appointment conversion

What I Actually Do

I don’t just run campaigns. I build the system around them.

  • Plan and run full-funnel paid acquisition across Meta, Google, and LinkedIn
  • Write the copy, brief the creative, iterate based on data not gut feeling
  • Build the landing pages, set up the CRM, write the email sequences
  • Wire in automation and AI where it saves real time or real money
  • Read what’s breaking, find the fix, and implement it without waiting for a meeting

The resume has the full breakdown. Campaigns, results, and what I actually built at each company.